I like the double bonus you get with this Day Cream. By double bonus I mean you get the cream itself that helps with wrinkles and spf which will help your skin fight the sun. For me when I opened it, I didn't notice a overwhelmingly strong smell, so that was the first great thing I noticed. It is a cream base, so it was thick but not too thick, and was a little greasy but not overwhelmingly greasy. After a couple weeks of use, I noticed that my skin did feel more hydrated and I was not noticing any new wrinkles or lines, so that is what sold me most on this product. I will use it again.

Such a luxurious formula. Decent smell and great texture! Lovely brand!

I really liked this face cream!! I loved how smooth and full of life that it left my face!! Definitely very happy with this product

It's not to heavy of a cream and absorbs quite well into the skin. I love the fact that its SPF30.

I love the No 7 products as a whole and have used several of them. This advanced day cream did not disappoint. It is non- sticky and I saw results after a few days of use. My skin did not sag as much and had a healthy glow.

I have tried many creams, serums, and lotions over the years--some good, some that I was unimpressed by. No7 definitely falls into the 'best in class' category. I received it right at a time when I would be traveling to a hot and sunny location, and where I would need broad spectrum protection. I hate putting greasy zinc sunscreen on my face, so the face that this was SPF 30 was fantastic. I immediately noticed that it was silky in feel, and the scent was neutral and pleasant. Over the next couple of weeks, I noticed that not only was my skin protected, it lookes better. The lines around my eyes were not as visible, and my skin felt healthier overall. I definitely recommend this product and will continue to use it going forward!

I was a bit hesitant to add this product to my routine as I honestly have been under the assumption that having somewhat melinated skin, I don't need an spf. Thank you Jackie Aina for correcting me! I've been intrigues by No.7 for a while as a brand, though hadn't yet tried any of their products before being given the opportunity to test this one. I have been extremely impressed with how my skin has reacted to this moisturizer.  Having combination/oily skin that is breakout prone, cream based moisturizers can compound my clogged pore problem and lead to increased acne, but so far, I haven't had that experience in the two weeks I've tested this one. It has a luxe skincare scent, light and reminiscent of olay. Used as the last step in my routine, I prefer to let my serums or treatments fully dry down and absorb before applying the day cream. I don't use a separate moisturizer when I use this. I've come to appreciate the added SPF in this cream, as I'm an official lazy girl and can't see myself using a moisturizer now that doesn't have spf, especially in the summer. A little goes a long way. The jar is packaged nicely,  feels weighted and prestige. Id figure this jar would last me about 3 months with daily morning use.

I've been using much higher price point creams and lotions but at the suggestion of a friend, got to try this and I have to say, I'm equally as happy. I have combo skin that is post partum so generally dry and red lately. Aging is a concern and this cream feels good on the skin and from what I can tell so far, Does the job.

I'm a huge fan of skincare products that do multiple things. This face cream include hyaluronic acid as well as an SPF, which I find a lot of face creams and serums are missing. I have been using it daily, along with another hyaluronic acid serum, a vitamin c boosting serum, and a pollution defense serum and my face feels heavenly. My skin has had a rough go this past year with mask wearing, but I am noticing less acne, less dryness, and less problems all around

I love this moisturizer. It sinks into the skin so nicely. I has a great texture that won't leave your face oily. Its a plus that it also has spf in its. I would definitely recommend this to my friends and family. No matter what age you are I think anyone could benefit from this moisturizer.