All customer reviews

Absolutely the best mascara ever!  I work 12 hr shifts in the ER and this holds up great! Looks great, has actually improved my lashes from being destroyed by a high dollar mascara I had been using.

I absolutely love this mascara! Don't listen to those awful reviews!!!! I can apply this mascara and it will stay looking natural all day and into the next if I don't wash it off immediately! I wash my face but never rub my eyes while washing. I take mascara off with a special rinse from No7. It does not clump and looks fabulous. I don't use a lash curler unless I like to lose all my lashes!! That is an ancient thing to do with your lashes. No wonder they clump and fall off. If you use a lash curler you always use it before you apply mascara!!! I believe most women do know this. Please if you are older do give this Age Defying Mascara a try.

With disappointed high hopes, this product created more physical eye issues! I woke each AM thinking I had safely removed the mascara the night before when washing my face and removing makeup etc. Waking up, I had smudges under my eyes indicating even the best eye wipes (from my ophthalmologist) did not get removed entirely. But more importantly, there were mascara fragments in my eye under the lid causing very painful corneal scratches/abrasions. I am not sworn off No 7 products, but will not be recommending this one.

The only thing this mascara defied was the laws of physics. My lashes have never been so clumpy it should be illegal. Not to mention, when curled with an eyelash curler they clump more and droop. I urge you to avoid this at all costs, if you know what's best for your lashes.

This mascara was clumpy when applied. Expected a smoother formula that makes lashes look longer, cleaner and well defined. Unfortunately, if applied more than once ended up looking like “Raggedy Anne” eyes.